Presidents’ Day is intended to honor all the American presidents, but most significantly George Washington and Abraham Lincoln. According to the Gregorian or “New Style” calendar that is most commonly used today, George Washington was born on February 22, 1732.
In 1968, things changed when the 90th Congress was determined to create a uniform system of federal Monday holidays.
They voted to shift three existing holidays (including Washington’s Birthday) to Mondays. The law took effect in 1971, and as a result, Washington’s Birthday holiday was changed to the third Monday in February. But not all Americans were happy with the new law. There was some concern that Washington’s identity would be lost since the third Monday in February would never fall on his actual birthday. There was also an attempt to rename the public holiday “Presidents’ Day”, but the idea didn’t go anywhere since some believed not all presidents deserved a special recognition.
Even though Congress had created a uniform federal holiday law, there was not a uniform holiday title agreement among the individual states. Some states, like California, Idaho, Tennessee and Texas chose not to retain the federal holiday title and renamed their state holiday “President’s Day.” From that point forward, the term “Presidents’ Day” became a marketing phenomenon, as advertisers sought to capitalize on the opportunity for three-day or week-long sales.